‘We make video a spectacular method of marketing’
Every business has a story worth documenting – for potential customers, for prospective employees, for existing personnel and for the world at large. Corporate video production helps you reach a wider audience with that story, and compelling visuals to go along with it.
With 27years experience, my work offers complete product video production services, in-house creative and marketing advice, camera photography, post production, CGI, animation and motion graphics.
I am known for creating video marketing to promote and market your product or service, to educate your consumers and customers, but also to reach your audience. I have been incorporating video and create content for marketing purposes for years with clients throughout New Zealand.
Video production options
Product / Content / Promotional
Product videos are the perfect means of showcasing your product in action, allowing your target audience to see it in context and get the lowdown on all its cool features, functions and benefits. By creating content which explains and visually exhibits a product’s tangible benefits, I help by emphasising a product’s unique features.
Engaging dialogue and narration is encompassed, a long enough video to fully explain the product and it’s benefits, but short enough to keep the viewer's attention. Our product videos focus not on the product itself, but on the stories of the people who use it.
Video has become important on every platform and channel and by creating video marketing you promote and market your product or service. Which will increase engagement on your digital and social channels, educate your consumers / customers, and reach your audience with a new medium.
Contact me if you have a specific brief you’d like to discuss.
Real Estate / architectural
Buying a new home is an emotional experience - using video allows buyers to make an emotional connection before they even view the property. Real estate videos have been shown to increase enquiries by an incredible 400%. The ambiance it evokes allows the agent to build rapport with prospective buyers.
In our range of Real Estate Video Packages we have options for day and night shoots, video and aerial drone footage. Options need to be discussed pre-shoot as each property has it’s own unique outlook and angle, for the the best marketing exposure.
Other options include:
A stylish video showcasing the property with music, your branding and contact details. A cost-effective way to bring a property to life. Ideal for busy agents who don’t wish to appear on camera as the shoot will be managed by myself.
Video tour with agent to camera for intro/outro, plus up to 3 appearances to highlight key features of the property. Edited to a scripted agent voice-over. Up to 2 shots in the near vicinity such as beach or cafe. Includes branding and contact details. This package showcases the property as well as allowing the agent to establish a rapport with the buyer.
High resolution video and up to 10 high quality images. Helps to give buyers a perspective of the property and its surroundings. Ideal for showing proximity to local amenities that make the property more attractive to the buyer. Perfect for capturing the unique ambiance of a rural or lifestyle property.
Corporate
From multi-day event coverage to a whole / half day or hour video / film shoots, we’re ready to produce, film and edit on-location videos for you. I will attend corporate gatherings, industry expo / conferences, fundraisers, product announcements, your state-of-the-art manufacturing facility, charity events and more, giving direct, on-location coverage. I create unique broadcast-quality event video content that offers exclusive insights and reporting and I can help with producing corporate promos that show your employees engaged in their work, with their customers and in their communities.
Corporate promos straddle the line between corporate and commercial video. A brand video humanises your company and highlights its culture for recruiting purposes. It also reveals a lot about your company’s values and how those align with your customers’ goals. We can help you create video profiles that will improve corporate-wide familiarity with the audience and customer base.
Typical creative ingredients in our PRODUCT VIDEOS
1. Creative approach to Product Video - There are a huge number of creative approaches we can take when it comes to a product video production. I can help creatively answer your brief and develop ideas that meet your key marketing and brand objectives.
2. Backdrop and Setting - Setting your product video in ‘real world’ context or a more abstract ‘virtual environment’ will achieve different things. We can shoot on location in a ‘lifestyle’ setting that helps make product benefits tangible. Alternatively you could opt for a green screen or our studio shoot, which gives you the flexibility to introduce different backdrops, animation, text and motion graphics.
3. Working with presenters when shooting Product Videos - It’s often important to humanise your product video. This can be achieved by using a ‘presenter’ or voice-over narrator, and using the ‘right’ person can be key in getting the right tone for your video and brand. A presenter is an engaging means of guiding the viewer through product features and benefits in a natural and easy to follow way.
4. Animation - With Stirling Images has the power to make your product more tangible and bring to life abstract or complex concepts that would otherwise be impossible to convey. Animation can even be used to create cross sections of your product, breaking it into its component parts to show its internal workings.